Freelance designer · 2013
Condé Nast Traveller
The experience design for a new reading experience, alongside their strategist, on a title carrying strict corporate and advertising requirements. The pleasant version and the commercially mandated version had to be the same design — and the result did not read like it had to be.
- The challenge
- A new reading experience for a title carrying strict corporate and advertising requirements — the pleasant version and the commercially mandated version had to be the same design.
- Owned
- The experience design, alongside their strategist.
- Outcome
- A reading experience that satisfied the requirements without reading like it had to.